About us

About us Anita Rubagotti 8 February 2024
GEA - The Green Factory

We are a leading Italian company in the Pest Management sector. Our biggest challenge is to help reduce reliance on insecticides and rat poisons while offering safe and functional products for our customers.

We care about the environment and work tirelessly to reduce the waste and energy footprint of our manufacturing by taking a sustainable approach.

EXPERTISE

30 years of experience

INNOVATION

Dedicated research laboratories

SUSTAINABILITY

Waste Minimisation

BIO-REACTIVITY

Pheromones and attractants

Leader in Pest Control
Our history
1986

GEA was established as a professional pest control service provider in 1986 at the initiative of Giuseppe Braghieri. In just a few years the company made the big leap into production and engaged in international markets with a clear and innovative vision.

The late 1990s

In the late 1990s, GEA brought to the market its in-house glue traps inspired by the international flagship products dominating US and UK markets at that time.

The company soon became a leading manufacture, assigning its service division to the British brand Rentokil.

The early 2000s

The early 2000s saw the return of Adriano Braghieri to the company and the launch of the inPEST brand in 2016.

In 2018, the launch of inVerde products meant GEA could focus on the consumer market.

From 2022 to the present

In 2022, GEA acquired the ISAGRO® - Phero Line® brand, bringing to its laboratories all the expertise and knowledge of the historic pheromones brand for farming applications.

GEA now has around 60 employees and internal departments dedicated to research, regulatory aspects and marketing.

Our team of professionals
The GEA Team
Braghieri Giuseppe
Giuseppe Braghieri
President
Braghieri Adriano
Adriano Braghieri
General Manager
Lucia Perugini
Lucia Perugini
HR Manager
Giuliana Ferro
Giuliana Ferro
Administrator Manager
Andre Aru
Andrea Aru
Plant Manager
Nadia Zini
Nadia Zini
Regulatory Manager
Brivio Ivan
Ivan Brivio
Supply Manager
saita marco
Marco Saita
Operation Manager
costamagna matteo
Matteo Costamagna
Sales Director
antoniazzi valentina
Valentina Antoniazzi
Marketing Group Executive
Nadia Licata
Nadia Licata
Customer Care Senior
Kerstens noemi
Noemi Kerstens
Customer Care Executive
Sara Airaghi
Sara Airaghi
Customer Care Executive
NATALIA (1)
Natalia Brondi
Key Account inPest
armiraglio davide
Davide Armiraglio
Technical Manager inPest
pirovano fabrizio
Fabrizio Pirovano
Product Manager inVerde
STEFANO
Stefano Favari
Key Account inVerde
DAL PANE
Massimo Dal Pane
Technical Manager inFarm
Francesco-Peri-sfondo-chiaro.jpg
Francesco Peri
Technical manager junior inFarm
ALBRIO col
Alessandro Alberio
Product Manager inFarm
GEA
The Green Factory

We are a leading Italian company in the pest management sector and our biggest challenge is to contribute to reducing the use of biocides and crop protection products with high biotoxicity, while offering our customers safe and effective products.

We have decided to embark on a path to reduce our energy footprint and production waste by investing in increasingly sustainable solutions.

Our values
  • For 30 years, we have been designing and manufacturing effective and sustainable solutions for the environment, combining professional expertise with state-of-the-art production facilities.
  • At GEA, we have chosen to focus on products specifically designed for each pest. Our Research & Development departments continue to study solutions to minimise the effects on secondary targets and minimise environmental impact.
  • We offer solutions based on specific pheromones and attractants that respond promptly to the needs of the professional and domestic world.
  • Our focus on the environment also extends to product safety: we are committed to complying with all European and international standards to ensure the maximum safety of our products.
Leader in the Pest Control sector
Our history
1986

GEA was founded as a professional pest control service provider on the initiative of Giuseppe Braghieri.

1994

GEA offers internally manufactured glue traps on the market.

2001

Adriano Braghieri returns to the company.

2016

Launch of the inPest line

2018

Launch of the inVerde line for the consumer market.

2022

GEA acquires the
Isagro - Phero Line® brand.

Today, GEA has around 80 employees and internal departments dedicated to research, regulatory affairs and marketing.

Our commitment
to the environment

The Green Factory

For us, commitment to the environment and sustainability means:

  • We measure our carbon footprint and are committed to reducing greenhouse gas emissions.
  • -10% reduction in production waste for the Consumer line over the last year
  • Fully recyclable packaging
  • Use of FSC® cardboard
Our team of professionals
The GEA team
Giuseppe Braghieri
President
Adriano Braghieri
General Manager
Lucia Perugini
HR Manager
Giuliana Ferro
Administrator Manager
Andrea Aru
Plant Manager
Marco Saita
Operation Manager
Nadia Zini
Regulatory Manager
Valentina Antoniazzi
Marketing Manager
Ivan Brivio
Supply Manager
Nadia Licata
Customer Care Senior
Noemi Kerstens
Customer Care Executive
Sara Airaghi
Customer Care Executive
Matteo Costamagna
Sales Director
Davide Armiraglio
Technical Manager inPest
Natalia Brondi
Key Account inPest
Fabrizio Pirovano
Product Manager inVerde
Stefano Favari
Key Account inVerde
Massimo Dal Pane
Technical Manager inFarm
Francesco Peri
Technical manager junior inFarm

Contact us for more information